Chalkwork Labs

Turn your expertise into a paid course with no upfront costs.

Your audience learns by doing, not by watching. Chalkwork Labs turns your material into a highly engaging, interactive course. We host, sell and support it and run the AI tutor. You keep 85%.

No upfront fees. We take 15% of each sale and nothing else.

01What we build

Interactive courses that hold attention and make learning easier. Live charts, branching cases and quizzes that explain the answer.

Move the figure. A curve from your syllabus, its inputs on a slider. Drag and the answer changes.

Make the call. A scenario, a decision, a branch. The case develops and the lesson says why.

Pick one, read why. A reason under every answer, so a wrong one teaches too.

Try a live lesson
02What we take off your plate

We handle the build, the tech, the billing and the support. None of it is billed to you.

Drafting the lessons

Every lesson and figure, from your slides, notes and worked examples. Nothing publishes until you approve it.

Hosting on your domain

A subdomain of a site you own, like learn.yourname.com. Your brand. We run the servers. You never see a hosting bill.

Checkout and the paperwork

You choose a one-time price or a monthly subscription. Learners pay us and we pay you. Receipts, VAT and refunds are ours.

The AI tutor

It answers at eleven at night, from your pages only. You set its tone and see each reply. Don't want it? Switch it off.

Learner accounts

Sign-up, sign-in and lost passwords are ours to run. Your learner list, names and emails, is yours to export.

Learner support

The "where is my receipt" and "I can't sign in" emails come to us, not you. Refund requests come to us too.

Analytics and edits

Where learners got stuck, and what they asked the AI tutor, grouped into edits you approve once for everyone.

Keeping it current

When the syllabus changes, we work with you to re-draft the lessons that changed. For as long as the course sells.

03How it works

Apply, correct, launch. Then learner questions become edits you approve.

Apply

Tell us what you teach, from what, and who you teach now. We reply within a week.

We draft, you correct

Lesson by lesson, reviewed like a document. Nothing publishes until you approve it.

Learners buy and work

On your own domain, at your price. The AI tutor answers from your pages only.

Questions become fixes

What learners ask becomes an edit you approve once, for everyone.

04How you earn

Sell 10 places a month at £80 and keep £680.

85% of every sale is yours, paid monthly. Our 15% covers the build, hosting, card fees, payments, support and the AI tutor. Nothing is ever billed to you.

Every number, on one page
05Who we build for

Exam tutors, YouTubers and instructors. We earn only when your course sells, so we look for three things before we say yes.

A syllabus with a deadline

Professional exams with a sitting date, in finance, accountancy, law, aviation or medicine. Learners with a date finish.

An audience you already have

A mailing list, a channel or a class you teach now. We don't find your learners. We make sure the ones you have get through.

Material you have the right to use

Material you wrote in your own time is yours. If an employer or an exam body owns it, we need their permission first.

06Questions

Questions course creators ask us

Why is there nothing to pay?

We earn only when your course sells. So we build only courses we think will, and we keep improving them after launch.

What do you need from me?

Your material, your audience, and your evenings for about a month. Plan on three hours a week to read and comment, and more if you rewrite. Every number goes out under your name, so you'll want to check every number.

How does the AI tutor work?

It's bundled with the course. It answers learners' questions about the material, from your pages only, and cites the passage it used. You set its tone of voice and see every exchange on your dashboard. It runs on Anthropic's Claude models, so it improves as they do. Learners' questions are not used to train them. 3% of each sale pays for that learner's questions, out of our 15%. On an £80 course, that's about 240 questions each. You're never billed.

What if the AI tutor gets something wrong?

It answers only from your pages and shows the passage it used. It's built to say so when your pages don't cover a question. It can still make mistakes. Learners can flag any answer. Flags come to you with the source, so you fix the lesson once for everyone. Every exchange is on your dashboard, so you can adjust its tone, its guidance or the lesson itself. Or switch the tutor off for your course.

Who owns the course?

You do. The lessons, figures and checks we draft from your material are yours once you approve them. Take the course down at any time and take all of it with you, as lessons that run on your own site and as PDFs. Your material never trains a model.

How long does the 15% last?

For as long as the course is on sale with us. Each year it pays for the hosting, the AI tutor, learner support and a re-draft when the syllabus changes. Take it down and the share stops.

Can I keep selling my own videos and PDFs?

Yes. The 15% applies to sales of the Chalkwork Labs course only.

Can my own students get in free?

Yes, with a code you control. Discount codes too: a percentage or an amount off, with an expiry and a use limit, for a launch, a group or a cohort.

How long do learners get access?

Your choice, per course: permanent, a monthly subscription, or timed, for example until the sitting date.

Do I get my learners' details?

Yes. Your dashboard shows every learner, every tutor exchange and every score. The list itself, names and emails, is yours to export at any time.

I'm not in the UK. Can I price in my own currency?

Yes. Price in pounds, US dollars, Canadian dollars, euros or Australian dollars. Learners pay in the currency you set, and we pay you monthly to a bank account in your country, in that currency. We're the seller of record, so VAT and sales tax on the learner's purchase are ours to handle, not yours.

07Why we built Chalkwork Labs

Chalkwork Labs started with one of us trying to learn something hard from videos and drifting off every time. Then we built one page with one figure you could drag, and the idea clicked in an afternoon. We've spent the time since on two problems: drafting pages like that from a tutor's own notes, and making an AI tutor that quotes the notes.

You already know your subject and have people who listen to you. Turning that into lessons with live figures, then hosting, selling and supporting them, is the part nobody has an evening for. So that's the part we do. You send what you teach from. We draft, you correct, and nothing goes out without your name on it. If it sells, we both earn. If it doesn't, you've lost some evenings and we've lost some weeks.